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Benchmarking

Retailers can also win competitive advantage by examining competitors over the same range of issues and therefore benchmarking their performance against competitor performance. Benchmarking can help give retailers the unique perspective they need to improve their overall performance.

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"We have found that using the mystery shopping reports has helped us to ensure, that all our staff maintains…"
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Carol Robinson, Fields Jewellers
"DocMorris has had a very positive relationship with CREST for over a year. They are very responsive…"
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Sinéad Magner, DocMorris Pharmacy Limited